The Toolset for ZULUHOOD

DELIVERABLES Communication Strategy
Web Site
Product Video

We joined forces to work with Zuluhood, a standout startup in the realm of home security apps. Our mandate? To weave a compelling communication strategy, craft an engaging web design, and produce an arresting product video. But hey, we’re Startaparat – we know how to make the ordinary extraordinary!

 

We joined forces to work with Zuluhood, a standout startup in the realm of home security apps. Our mandate? To weave a compelling communication strategy, craft an engaging web design, and produce an arresting product video. But hey, we’re Startaparat – we know how to make the ordinary extraordinary!

 

We knew right from the word ‘go’ that Zuluhood was more than just a tech app. It’s a combination of intricate intuition, smart technology, and professional security acumen – all fuelled by a profound human-driven motivation: to be safe and protected by your tribe. We rolled up our sleeves and delved deep, finding the right balance between tech talk and human touch, creating a communication strategy that showcases simplicity and inclusivity.

The communication strategy was a carefully thought-out game plan that walked hand in hand with a diverse audience, from tech newbies to mavens. The message was clear: Zuluhood ties technology with personal relationships to create a secure fortress – your very own digital neighbourhood watch!

Diving into web design, we knew the website had to echo Zuluhood’s core functionality and philosophy digitally. Picture this: a warm color palette inviting users like a cozy living room, contrasted with a clean and user-friendly layout – yes, we made browsing a breeze!

Our design ethos aimed to translate the app’s simplicity into the web interface. User could see their ability to control their home security – define roles, use their community, neighbours, choose security services, and integrate smart home systems – all at their fingertips. The website was a digital manifestation of the freedom Zuluhood offers – “Your home. Your security. Your rules.”

Lastly, the product video was our chance to bring the user’s journey to life. We poured our creative juices into a product video that takes the user on a journey – they’re away, a security alert comes in, and voila, with Zuluhood, they can take swift action. The explanatory video cuts through the noise of missed calls and jumbled messages, showing users how they can alert their trusted watchers instantly.

And if additional assistance is required? The video shows how to get it with just a tap. It’s the epitome of Zuluhood’s philosophy of empowerment and flexibility – offering security when, where, and how the user needs it.

In conclusion, the combined efforts of Startaparat Vienna and Startaparat Zagreb brought Zuluhood’s forward-thinking approach to reshaping the home security landscape to life, making it an exciting, empowering, and accessible experience for all. That’s Zuluhood!

 

 

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